'Social' media: What isn't in a name - Workflow: Writing

Why Social Media is No Legal Safe Haven ? Legally at Least, the Privacy in Social Media is Just an Illusion

1180 readersOne of the reasons that the Web has become a legal minefield is because it deals with laws and ethics that, prior to its creation, almost no one had any reason to know. Before the Web, the only reason to understand libel, privacy, copyright, trademark and other areas commonly associated with mass media law was

BTB #191: Putting the ?Social? in Media

438 readersWeb 2.0 brought a more interactive relationship between creating and consuming content than ever seen before. That interaction is shaping our lives and changing our media in sometimes fascinating, and sometimes threatening ways. Alexandra Samuel joins Chris Kenneally to talk about the economics and the ecology of social media. She?s the Director of the Social

7 Things to Consider for Social Media in the Enterprise

2848 readersLon S. Cohen is a freelance writer and is @obilon on Twitter. He?s also the Director of Communications at @ALSofGNY. This post was co-authored by Steve Cohen, who is the Founder of Baywood Consulting Group and?

Social Media Marketing Boot Camp in September

3513 readersIn September, Mediabistro will host Social Media Marketing Boot Camp, an online conference and hands-on workshop to help you promote your work with a full suite of social networking tools. The comprehensive course runs from September 13 until November 1, and the early bird rate expires August 23. The list of speakers includes Gretchen Rubin (The

A Sure Sign News Teases Don?t Work in Social Media

7042 readersIf you?re a Virgo, like me, you are probably still reeling from the identity crisis you experienced upon hearing you may in fact not be a Virgo after all. The news that the zodiac calendar has shifted spread faster than the speed of...

There is No ROI in Social Media Marketing

4239 readersIt?s the online business equivalent of jeans that don?t make your butt look big. Social media ROI is everyone?s holy grail of the moment. And it?s easy to see why. If a business is going to put the time, effort, and attention into social media marketing, it would be nice to think we?d actually get

Literary Speaking Book Panel: ?Social Media: How Authors Sell (or Not) Their Books on Social Networks?

13861 readersThe Literarily Speaking Book Panel talks to authors on different subjects regarding books, book industry topics, book selling, book promotions, and whatever catches our fancy.? Today we are talking about social media and how we use social media to promote books.? Is social media all hype?? A big waste of time?? Are authors selling books

Storytelling Through Social Media

1842 readersTomorrow the early bird deadline for Mediabistro?s Social Media Marketing Boot Camp expires. If readers sign up before January 18, you can save $100. The online event will feature JESS3 co-founder Leslie Bradshaw talking about ?Storytelling Through Social Media.? The line-up also includes Michael Brito (SVP, social business planning at Edelman Digital), Morin Oluwole (strategic

We Are the Social Media

3538 readers?Is social media singular or plural?? This question came to me from a regular reader by means of Twitter. Reader questions are rarely easy, but I like a challenge. (So keep them coming!) First, let me say this. Social media should be treated like any other form of media, at least grammatically speaking. The phrase hasn?t

Social Media for Event Marketing

3888 readers Whether you?re marketing an international trade show, a regional conference or an informal ?tweet up?, there are a variety of social media tools out there that can help you boost attendance and generate widespread buzz for your event marketing efforts. I?ve pulled together a few social media event marketing suggestions that I?ve found helpful, organized

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